POWER-UPS
MCDONALD'S
@GALERIA.AG
OVERVIEW
every gamer needs their power-ups. McDonald's wanted to show the world that, whenever you need some boost in your game, they'll be there.
YEAR
2021
ROLE
CREATIVE CONCEPT
DESIGN
ART DIRECTION
TEAM
Gabo Moraes, Luan Alves, Guzera e Rodrigo Porto
About the project
in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.
Smooth Scroll
This will hide itself!
This will hide itself!
POWER-UPS
MCDONALD'S
@GALERIA.AG
OVERVIEW
every gamer needs their power-ups. McDonald's wanted to show the world that, whenever you need some boost in your game, they'll be there.
YEAR
2021
ROLE
CREATIVE CONCEPT
DESIGN
ART DIRECTION
TEAM
Gabo Moraes, Luan Alves, Guzera e Rodrigo Porto
About the project
in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.
Smooth Scroll
This will hide itself!
This will hide itself!
POWER-UPS
MCDONALD'S
@GALERIA.AG
OVERVIEW
every gamer needs their power-ups. McDonald's wanted to show the world that, whenever you need some boost in your game, they'll be there.
YEAR
2021
ROLE
CREATIVE CONCEPT
DESIGN
ART DIRECTION
TEAM
Gabo Moraes, Luan Alves, Guzera e Rodrigo Porto
About the project
in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.
Smooth Scroll
This will hide itself!
This will hide itself!