OTHER STUFF

MCDONALD'S

@GALERIA.AG

OVERVIEW

to this day, most of my career happened around McDonald's. This is the day-to-day work i loved to do there.

>> POWER-UPS

in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.

>> DRIVE-THRU

SIGNS

strange things happen during Drive-Thru Week.

everywhere you look, you see Méqui. all you can
do is get in your car, go to the nearest Drive-Thru
and hope you don’t miss any deals

>> DEFYING LOGIC

the McCrispy Chicken Elite was kind of a confusing sandwich. it was sweet, kinda spicy and crunchy. and we couldn't 100% say it was any of those. so, we created this story where scientists, philosophers and artists would try to figure it out.

the veredict? it's delicious.

YEARS

2021 - 2023

ROLE

CREATIVE CONCEPT

DESIGN

ART DIRECTION

TEAM

Gabo Moraes, Luan Alves, Guzera Alves, Rodrigo Porto, and many others.

Smooth Scroll
This will hide itself!

OTHER STUFF

MCDONALD'S

@GALERIA.AG

OVERVIEW

to this day, most of my career happened around McDonald's. This is the day-to-day work i loved to do there.

>> POWER-UPS

in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.

>> DRIVE-THRU SIGNS

strange things happen during Drive-Thru Week. everywhere you look, you see Méqui. all you can do is get in your car, go to the nearest Drive-Thru and hope you don’t miss any deals

>> DEFYING LOGIC

the McCrispy Chicken Elite was kind of a confusing sandwich. it was sweet, kinda spicy and crunchy. and we couldn't 100% say it was any of those. so, we created this story where scientists, philosophers and artists would try to figure it out.

the veredict? it's delicious.

YEARS

2021 - 2023

ROLE

CREATIVE CONCEPT

DESIGN

ART DIRECTION

TEAM

Gabo Moraes, Luan Alves, Guzera Alves, Rodrigo Porto, and many others.

Smooth Scroll
This will hide itself!

OTHER STUFF

MCDONALD'S

@GALERIA.AG

OVERVIEW

to this day, most of my career happened around McDonald's. This is the day-to-day work i loved to do there.

>> POWER-UPS

in 2021, we brought McDonald’s closer to the gaming community with the “Méqui, your Player 2” campaign, which was released along with an ad loaded with references and easter eggs that showed the best power-up for your gaming session is a McDonald’s meal.

>> DRIVE-THRU

SIGNS

strange things happen during Drive-Thru Week. everywhere you look, you see Méqui. all you can do is get in your car, go to the nearest Drive-Thru
and hope you don’t miss any deals

>> DEFYING LOGIC

the McCrispy Chicken Elite was kind of a confusing sandwich. it was sweet, kinda spicy and crunchy. and we couldn't 100% say it was any of those. so, we created this story where scientists, philosophers and artists would try to figure it out.

the veredict? it's delicious.

YEARS

2021 - 2023

ROLE

CREATIVE CONCEPT

DESIGN

ART DIRECTION

TEAM

Gabo Moraes, Luan Alves, Guzera Alves, Rodrigo Porto, and many others.

Smooth Scroll
This will hide itself!